Top 10 gins November 2020: Inverroche classic
REACH DURING THE LAUNCH. 1000+ FOLLOWERS AND 60K+ ENGAGEMENTS
IMPRESSIONS AND A REACH OF 60.1K THROUGH PAID SOCIAL CAMPAIGN.
“It is so great to see the diversification of what can be done when our day-to-day channels are compromised [covid], and yet still witness a really inspiring and successful brand launch. A Job well done!”
TOTAL SALES IN Q4 2020
%
WE SMASHED OUR QUARTERLY SALES OBJECTIVES AND MET OUR FIRST 3 MONTHS SALES TARGETS IN THE FIRST MONTH!
We put the Inverroche brand in front of over half a million people through various digital media channels.
We sold an average of 70 bottles of Inverroche a month through Savannah and over 300 bottles of Inverroche in 3 months through The Whisky Exchange. We achieved further listings at 11 online spirits retailers, including the Gin Warehouse who sold 270 bottles.
Inverroche was delighted with the way we launched their brand in the UK market in unheralded conditions whilst staying true to their brand promise.
Curious about how to launch your spirits brand in the UK?